When we began in 2003, almost everything we sold went to Africa for use on a safari. In 2007, when the recession hit, we put together a small, unique collection of lifestyle and home décor products that people could enjoy while staying a little closer to home. That new, exotic collection was a huge success. Today, most of our products are enjoyed on a daily basis and many never leave the country. This natural evolution of our company is captured by our new tag line;
ADVENTURE DELIVERED DAILY™
While most of our customers enjoy adventure, each of you defines what that word means in your own unique way. Regardless of how you define it, our hope is that you will allow us to be a small part of whatever type of adventure you enjoy.
For over a decade, you have relied on us to provide specialized safari gear engineered to excel in one of the most unforgiving environments on the planet. That will not change. What will change are the number of new categories we enter into and a faster tempo of new product introductions. This year we have more proprietary introductions planned than ever before and dozens of others on the drawing board.
Thank you for your continued support. E-mail us at firstname.lastname@example.org to let us know what you think about the updated website and new products.
Thank you for joining us on this exciting adventure!